Abstract: The first considerations regarding increasing media competencies as part of a person's standard education in post-modern society first emerged in post-war Europe. Currently, the topic of media education is implemented into the content of general education in most European countries. This issue is mostly integrated into compulsory subjects, in some countries it is a cross-cutting theme in several subjects, and in some other countries increasing media competencies is part of extracurricular education. The situation is differentiated in individual countries with the longest experience and highest results in Europe, so far, being in Anglo-Saxon and Scandinavian countries.
Key words: educational process, media education, media literacy, students.